Travel Retail Gifting
Venchi, Asia
Venchi undertook a strategic initiative to significantly expand its Travel Retail presence in Hong Kong, Malaysia, and Singapore by launching an exclusive, high-end souvenir packaging line. The project's primary output was a set of custom packaging sleeves, each exquisitely illustrated with the unique skyline of one of the three target cities.
The design was carefully executed to capture the local spirit, utilising a distinct colour palette for each city and finishing the artwork with striking golden accents to elevate the product's luxurious appeal for discerning travellers.
BRANDING // PACKAGING DESIGN